Here's the last chapter of our handy guide to social media terms. Next week, look for our informative The One Grand Smart Marketing Plan. Get your free subscription to this site now and don't miss anything.

Search Engine Marketing (SEM): A form of Internet marketing that seeks to promote websites by increasing their visibility in search engine result pages (SERPs). Methods include: search engine optimization (SEO), paid placement, contextual advertising, and paid inclusion.

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Are you confused about the rapidly growing world of social media? You're not alone. Here is the start of a glossary of Web 2.0 terms that I'll be sharing with you over the next weeks. Read on and learn how to speak like a Social Media Maven.

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If you're like many people, you already have a Facebook page and maybe a MySpace page. You may share your professional credentials on LinkedIn. And you may be either all atwitter - or purely puzzled - about Twitter, the hottest Hot New Thing.

Here are some important facts you need to know about the benefits of using these and other forms of "social media" to promote your business, group or event:

I use the word "revolutionized" literally - as in a radical shift. It truly is a case of "power to the people." Today, social media allows the public to communicate instantaneously and continuously about anything and everything - including your enterprise.

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